Wordle for the planet

Climate action is no longer a solo game. Multiplayer mode unlocked.

Every morning at 8am, one mission drops. It's the same for everyone and takes anywhere from 5 seconds to 5 minutes. Something as simple as picking up a piece of litter. Get it done by 8pm, and at 9pm your collective impact is revealed. Earn rewards to spend at local businesses and sustainable brands online.

8am: mission drops8pm: deadline9pm: impact revealed
8Amber 1,450Leaves
Nature
Litter pick mission

Pick up one piece of litter today.

+40Leaves+1Streak
You and 24,311 other ants are doing this right now.
Swipe to complete

Go on, try it.

How it works

Wordle, BeReal, Duolingo.
Now for the planet.

No doomscrolling, no feed. One focused moment that gets you off your phone and into your community.

8am: the mission drops

Everyone gets the same one, wherever they are. Pick up a piece of litter. Turn the heating down a degree. Check in on a neighbour.

Do it by 8pm

Anywhere from 5 seconds to 5 minutes. Small enough to fit into any day.

Swipe it done

Every mission earns Leaves and keeps your streak going. Streaks and bigger challenges earn Amber.

9pm: see your impact

Everyone's missions get added up and revealed: litter picked up, CO₂ avoided, neighbours helped.

Daily drops and longer challenges

Each mission sits in one of three categories: carbon, nature or community. Daily missions earn Leaves. Longer weekly, monthly and annual challenges earn Amber.

Daily · Carbon
Plant-based day

Go fully plant-based today. No meat and no dairy for a full 24 hours.

+40Leaves+1Streak
Daily · Community
Pass it on

Offer one thing you don't use any more to a neighbour or a local sharing group, instead of binning it.

+40Leaves+1Streak
Weekly · Nature
In-season week

For seven days, only eat fruit and veg that's in season where you live. No strawberries in winter.

+5Amber
Annual · Carbon
A year without fast fashion

No new fast fashion for twelve months. Buy second-hand, swap, repair or go without.

+100Amber
DailyThe daily drop, each task: 5 seconds to 5 minutes of your time. Earns Leaves.
WeeklyBigger swaps, like one car journey by bike. Earns Amber.
MonthlyColony challenges, like 30 days meat-free. Earns Amber.
AnnualThe big one, like a year with no flights. Earns Amber.
Why ants?

One ant can't move a log. A colony can.

Climate change can make you feel like one tiny ant up against something huge. ActAnt gives you one thing to do today, then shows you everyone else who did it too.

59%

of young people are very or extremely worried about climate change. ActAnt gives that worry somewhere to go.Hickman et al., The Lancet Planetary Health, 2021 (10,000 people aged 16–25 across 10 countries).

Today, the colony…9pm recap

What everyone did today. All in one day

48 tonnes CO₂e avoidedSame as taking 10 cars off the road for a yearfrom 31,804 meat-free meals
243 kg of litter collectedThe weight of a grand piano, gone from streets, parks and beachesfrom 24,312 pieces picked up
31 tonnes CO₂e savedSame as planting 522 trees and letting them grow for 10 yearsfrom 4,117 things lent, swapped or fixed instead of bought new

Example recap with illustrative numbers. Assumes ~1.5 kg CO₂e saved per meat-free meal, ~10 g per piece of litter and ~7.6 kg CO₂e per new item avoided. Car and tree equivalents use US EPA figures (4.6 t CO₂ per car per year; 0.06 t CO₂ per tree over 10 years).

Ants have been doing collective action for over 100 million years.
Here's what they know.

20 quadrillion

ants live on Earth, around 2.5 million for every human. Each one is tiny. Together they outweigh all wild birds and mammals combined.

Small never means insignificant.
Scent trails

When an ant finds food it lays a scent trail. Every ant that follows makes the trail stronger, so the best routes win.

That's how one habit becomes the colony's habit.
Living rafts

When floods hit, fire ants link their legs and jaws into a waterproof raft and float until it's safe.

When it gets hard, the colony holds on together.
No boss

The queen doesn't give orders. Each ant reacts to the ants around it, and the colony works out what to do.

Nobody's waiting for permission. Neither should we.

Sources: Schultheiss et al., PNAS, 2022 (ant population and biomass); Mlot et al., PNAS, 2011 (fire ant rafts).

Meet the ants

Every colony needs every kind of ant.

Pick your ant. Each one is based on a real species.

Hunter ant

Hunter

Trap-jaw ant (Odontomachus)

Soldier ant

Soldier

Turtle ant (Cephalotes)

Farmer ant carrying a leaf

Farmer

Leafcutter ant (Atta)

Queen ant

Queen

African Driver ant (Dorylus)

Scout ant

Scout

Bull-dog ant (Myrmecia)

Gatherer ant

Gatherer

Honeypot ant (Myrmecocystus)

Rewards

Earn Leaves and Amber.
Spend them on good stuff.

Daily missions earn Leaves. Longer challenges earn Amber. Spend both online or on discounts in shops in your local community, and help bring life back to the businesses near you.

Leaves

The everyday currency. Earned from every daily mission you complete.

Daily missionsStreak bonuses

Amber

Rare and precious. Earned for long streaks and for completing weekly, monthly and annual challenges.

WeeklyMonthlyAnnualMilestones

Where to spend them

Swap your Leaves and Amber for discounts and treats from our partners.

Independent cafésRefill shopsBike repairBakeriesSecond-hand & vintagePlant shopsSustainable online brands

Run a business? Partner with ActAnt and reach people who are already doing their bit.

Become a partner →

Collect badges as you go

Every badge comes in three materials. Start in wood, work up to stone, and finish in amber. Some badges are secret: the only way to find them is to keep acting.

Nature badge in woodWoodBronze
Nature badge in stoneStoneSilver
Nature badge in amberAmberGold
Founding QueenFor joining
Secret badgeKeep acting to find out
Carbon CollectorEarn points in Carbon tasks
Secret badgeKeep acting to find out
Secret badgeKeep acting to find out
StreaksKeep your streak going
Schools & teams

Your colony vs. theirs.

Form groups against form groups. Departments against departments. Friendly competition is what makes the habit stick.

This week · example
1
Year 9 Oak
8,420Leaves
2
Year 9 Birch
7,150Leaves
3
Year 9 Willow
5,590Leaves
01

School leagues

Classes and year groups compete on streaks, Leaves and collective impact. Teachers get a dashboard; the winning colony gets bragging rights.

02

Workplace challenges

Teams compete on everyday sustainability, and colleagues motivate each other the way they already do at work.

03

Regional & national rankings

See how your school or city stacks up nationally, then internationally.

04

Impact reports

Regular reports showing exactly what your colony achieved. Useful for ESG targets, eco-schools and sustainability pledges.

Bring ActAnt to your school or team →

The colony is forming.

Join the waitlist and be one of the first ants in. We'll tell you the moment ActAnt launches.

Join the waitlist →
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